Black Friday Market Crash: What You Need to Know in FC 25

The Black Friday market crash has officially begun, sending ripples through FC 25’s Ultimate Team economy. Historically one of the most significant events in the game, the Black Friday crash has already led to steep price drops across the board. Whether you’re a seasoned trader or new to the market, here’s what you need to know to navigate this turbulent period.

What causes the Black Friday market crash?

The Black Friday crash occurs every year in anticipation of the event’s special packs, SBCs, and promos. Players panic-sell cards to secure coins, expecting prices to drop further during the event. This panic leads to a sharp decline in card values well before Black Friday itself.

Current trends in the market

• Gold cards: High-demand gold cards like Kylian Mbappé have seen drastic price reductions, with Mbappé dropping from 2.7 million coins to 2.3 million coins in just a day.
• Special cards: Out-of-pack specials such as Centurions Luka Modrić have plummeted, with Modrić going from 614,000 coins to 480,000 coins.
• Icons and Heroes: Even historically stable cards like Wayne Rooney have dropped significantly. Last year, Rooney fell from 700,000 coins to 400,000 coins during the Black Friday event.

When should you sell your cards?

If you still have high-value cards, now is the time to sell. While prices might temporarily rebound after rewards or minor promos, the overall trend is downward as we approach Black Friday. Holding onto cards increases the risk of greater losses.

Key selling periods this week

1. Post-Rivals Rewards (Thursday): A brief market uptick is possible as players reinvest coins into their squads.
2. Friday’s FC Pro Live Promo: This relatively minor promo could lead to slight market stabilization, providing a good selling opportunity.

If you miss these windows, selling sooner rather than later is advisable, as prices will likely drop further next week.

Black Friday expectations: content and trends

Thunderstruck promo

Leaked card designs for the Thunderstruck promo suggest live and upgradeable items similar to last year’s highly popular event. Expect these cards to overshadow older meta options, further devaluing the market.

Best of re-releases

As in previous years, EA is likely to reintroduce top-tier cards like Road to the Knockouts and Centurions back into packs. This re-release will flood the market with supply, driving prices down for both gold and special cards.

Flash SBCs and pack promotions

Black Friday is synonymous with hourly SBCs and high-value packs. These promotions encourage players to open packs, increasing supply and further lowering card values.

Investment opportunities during the crash

While selling cards now is crucial, the market crash also presents a unique opportunity to invest in undervalued assets. Look for:

• Out-of-pack specials: Cards like Trailblazers Caroline Graham Hansen, who historically rebounds after the crash, are prime candidates for investment.
• Meta gold cards: Staple players like João Cancelo or Rafael Leão are likely to recover post-crash, especially when reintroduced into packs.
• SBC fodder: High-rated fodder like 83 and 84-rated cards tend to rebound after Black Friday due to demand for SBCs.

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