The transfer market in FC 26 Ultimate Team has only been live for a short time, but patterns are already clear. Mid-range golds, Team of the Week 1 cards, and certain affordable SBC players are climbing in price. Add in the rising interest around agile attackers with strong dribbling, and you have the first profitable trading opportunities of the year.
The main reason is simple. Rewards from Squad Battles and early objectives have put more coins into circulation, giving players the ability to upgrade. That demand is pushing the value of specific cards higher, while other areas of the market remain flat.
Cards and SBCs worth attention right now
Two live SBCs are already being called smart pickups: Yuri Berchiche and Nicolas Pépé.
- Berchiche costs roughly 10,000 coins to complete and brings solid defensive depth at left back.
- Pépé, priced at around 17,000 coins, has 89 pace, 84 dribbling, four-star skills, and the ability to play as RW, RM, or ST.
The community is leaning toward Pépé as the better option, and with good reason. Both are live cards that can gain an additional upgrade if their clubs win their Showdown fixtures, making them excellent early investments for squad depth.
Another name attracting attention is Désiré Doué, who recently joined PSG. His price has more than doubled from around 36,000 to over 67,000 coins. His agility and dribbling match well with the current gameplay style, and the market has reacted quickly. Other players seeing upward movement include Kadidiatou Diani, Trinity Rodman, Mallory Swanson, and Guro Reiten, with a pattern favoring attackers who feel quick and sharp on the ball.
Market lessons from Team of the Week and Squad Battle rewards
The release of Squad Battle rewards caused a notable lift in many cards priced between 15,000 and 50,000 coins. For example, Ronald Araújo jumped from 18,000 to 25,000 coins, while Eduardo Camavinga climbed nearly 40 percent. This tier is seeing the most consistent gains because more players can afford them as their clubs improve.
Team of the Week 1 cards are also surging. Erling Haaland rose from 900,000 to over 1.1 million coins, while more accessible names like Benjamin Pavard and Bryan Mbeumo gained steadily. The trend shows a healthy demand for reliable, mid-priced upgrades rather than just the top-tier stars.
At the top end, however, prices have been slower to rise. Kylian Mbappé, Vinícius Jr., and Caroline Graham Hansen have remained flat, suggesting that buyers are still working their way up the ladder before moving into premium territory.
Safe trading methods to apply now
Three methods stand out for building coins in this stage of FC 26:
Lazy listing
Buy popular players close to their cheapest price and relist slightly higher. Examples include Pedro Neto or Trinity Rodman with Hunter chemistry styles. Many buyers choose the first option they see rather than hunting for the lowest listing, which makes small profits repeatable.
TOTW hype trading
Monitor real-world performances. If a player is expected in Team of the Week, their gold card rises before release. Current examples are Éder Militão, Christian Pulisic, and Ferran Torres. The rule is to sell on Tuesday or Wednesday, before the actual team is announced.
Smart SBC investments
Completing cheap Showdowns or Foundation SBCs adds value in two ways: they strengthen your squad while offering chances to link with rising players. Cards like Pépé are cheap, versatile, and may see demand spikes if their team wins.
Why goalkeeper evolutions matter
The first true goalkeeper EVO, called The Debut, increases positioning by +2 but does not change the overall rating. Even with such a small stat boost, it has already affected the market. Jordan Pickford dropped from 6,500 to 5,200 coins, as players began evolving alternatives like André Onana or Nick Pope instead.
Some managers are experimenting with tall bronze keepers, including Eredivisie options over 6’9”, to see how they perform with EVO boosts. While speculative, it highlights how new mechanics are influencing demand beyond the standard gold cards.
FAQ: FC 26 transfer market
What makes certain players rise in price?
Strong dribbling, agility, and versatility fit the current gameplay and drive demand.
Should I evolve live cards right away?
They do upgrade, but some stats may not improve due to EVO limits.
When is the best time to sell TOTW contenders?
Tuesday or Wednesday, before the official team release.
How can I profit with low coins?
Buy popular cards under 10k, add chem styles, and relist slightly higher.