Soccer is an excellent activity to kill time, but also to have some quality time with a few friends on the sofa.
However, soccer isn’t all about the actual sport; it is also about the possibility of making some money from it, especially for those who understand the game, keep an eye on the news, and stay up to date with transfers.
At the same time, betting platform managers will also see plenty of opportunities, especially with so many software providers and a multitude of bets.
Whether you’ve just found the best esports betting software or you’re after real football, here are a few lesser-known types of bets everyone craves. Sure, everyone’s aware of the classic winner or over/under types of bets, but this is going a bit further and pushing things even further.
That being said, let’s take a look at a few profitable, yet overlooked types of bets that every platform should include.
Bets on Corners
Almost every sportsbook software offers an incredible choice in terms of markets. This means your online sportsbook software has more than just the classic 1X2 bet. And if you paid attention, you might’ve seen options for extras too. If you have the option to customize bets, feel free to add corners too.
While some find corners a bit weird, the truth is most punters love them because stats are crystal clear and making good selections is fairly simple.
Some of the most common corner bets include betting on the total number of corners, the team that will take more corners, the team making the first or last corner, and so on.
Odds are quite high, and they don’t depend on the actual winner. If you want to take it even further, make sure your platform implements content from esports betting companies offering insights into past games, only to get some statistics and ball possession numbers.
Double Chance Bets for Every Esports Betting Software
Whether you run a website using the NuxGame sportsbook software or a different platform, most real-life and esports betting websites will give you the option to add double chance bets as well. Make sure you don’t ignore it.
This option can add to your customers’ earnings because the risk is much lower, but odds are proportional too, so they won’t win a fortune.
This is a double option. Since a game can end in 1, X, or 2, your punters have a 33.3% chance of winning. When they go for a double chance, you have a 66.6% chance of winning, which is much better. Here are the options explained:
- 1X: Home winner or draw.
- X2: Away winner or draw.
- 12: Any team can win, but it can’t be a draw.
This double option is a good idea if the favorites have some issues, such as missing or injured players, or going through a bad phase. Since the chance of winning is relatively low, the double chance alternative gives players extra support.
Betting on Goal Markets
Most sports gambling software these days allows betting on goal markets, too. Obviously, markets vary from one esports betting software to another, but there are also some general options that can be found almost everywhere.
Goal markets are often overlooked because they look risky, especially when compared to safe bets like double chance. However, they do have the potential for extra profits. Just like betting on corners, betting on goals won’t depend on who wins the game, so making predictions is a bit easier.
Obviously, such bets also require some research. For example, there are certain countries known for plenty of goals (such as South American countries or perhaps the Netherlands), while countries like Italy are notorious for putting defense first.
As a betting platform manager, you’ll find this option is a must. And while some of your competition may only include this market for certain countries, you can always go the extra mile and make it viable for less popular countries as well. Customers want options, and that’s what you need to offer.
Small Bets Could Make the Difference
The problem with sports betting is that most people try to get rich with small investments. They’re less likely to make $1,000 when they bet $10 or $50. Sure, there’s always the thrill involved with betting, too, but at the end of the day, this form of excitement costs.
While it’s great for your profits as a betting platform owner, you want people to come back as well and keep spending. In other words, they should make some profits too.
Patience is the key here. Small bets will, indeed, bring in low profits. But if players keep smashing them, they bring in some profits, and that’s an excellent way to grow a payroll. Since risks are lower, they’re also more affordable.
For your business, this means you need to add plenty of markets for each event. It’s not necessarily about football, but pretty much any type of event does have a fair share of fans. And when you offer access to all sorts of bets, players will rush in.
Small bets will also give them the chance to develop new strategies, learn more about certain teams or countries, and even retain their payroll for a longer period. Most betting software development companies offer access to small odd bets as well, so make sure you jump on this trend.
The bottom line is that while no one can guarantee your success, trying less popular types of bets could give players a different approach and more successful results. For your business, this means more players, a higher turnover, more funds invested, and obviously, higher profits.
